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Customer Experience

  • P&G Files Lawsuit Against Mouthwash Manufacturer

    The lawsuit seeks to stop Vi-Jon from violating P&G's intellectual property and selling the infringing products.
  • Poll: Shoppers Want to Buy via Facebook and Twitter

    Many companies use social media to build their brand, yet research indicates that they may also be able to monetize these channels. Online shoppers who interact with retailers on Facebook and Twitter are looking specifically for inside scoop on deals and want to stay up-to-date on products, according to new research. The study also highlights the popularity of group-buying sites and how smartphones influence social media.
  • The Top 100 E-Retailers of 2011

    An annual assessment of leading online retailers shows that customer satisfaction with e-retail remains at an all-time high. After six years at the top of the list, Netflix drops to No. 13 and Amazon narrowly takes the lead. Find out who the biggest gainers were this year.
  • Flying High: Radio Flyer Revamps Web Site

    Radio Flyer transforms its digital presence with an enhanced Web site boasting a new visual design, improved user experience and e-commerce integration.

  • Rubbermaid Innovation Revamps Food Storage Category

    A recent survey by Rubbermaid found 78 percent of consumers report they have become more cautious, assessing a product's real value, not just price.
  • Are Consumers Drowning in Data?

    A first annual Digital Lifestyle Survey finds that consumers are facing a torrent of data growing faster than ever before. Results prove that the continued growth of content and data creation, without new ways to manage the consumer experience, will create catastrophic results.
  • Wal-Mart Restores Product Assortment

    Essentially admitting defeat, Walmart reverses a SKU rationalization plan and puts 8,500 items back on store shelves.

  • Retailers Get Personal with New In-Store Technology Options

    Two new Aberdeen reports prove that personalization of the in-store customer experience will be a key objective for retailers over the next two years. Here are the customer satisfaction strategies you can expect from your retail customers in 2011.
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