Customer Experience

Like most "normal" three-year-olds, my daughter tends to screech like an African tree monkey the moment something rubs her the wrong way.

As the Sarbanes-Oxley Act continues to command more of the media spotlight and drum up a newfound interest in Trade Promotions Management, it appears that the core elements of Customer Relationship Management (CRM) are being put on the back burner by a majority of consumer goods firms.

As a New Jersey native, it's been tough to handle the endless barrage of jokes about big hair, shopping malls and the bizarre odors that perpetually cling to the Turnpike like a bad case of head lice.

Does the Siebel/IBM online OFFERING make sense?

Enhancing online customer service

Gaining CRM success through gradual execution

The art of attracting and retaining customers is a sizeable challenge for the CG industry.

Target is making the Internet of Things an interactive experience with Target Open House, opening this week. Read on to see how Target is pushing the boundaries of experiential retail by displaying connected devices in real-life solutions.