Sara Lee to Acquire Coffee Business in BrazilThe company aims to strengthen its competitive position in the world's second-largest coffee consuming country. Ivory International Improves Design AgilityThe private-label manufacturer aims to better the complex design/production process with a web-based solution. Mobile Marketing Influences Consumers Through Incentives While most consumers initially respond to mobile phone marketing in a negative manner, an ABI Research study shows that those who offer incentives are more likely to succeed. Maclean's Highland Bakery Drives Sales The Tesco bakery supplier deploys a new system to increase its business with retail customers. Green Mountain Agrees to Acquire Tully's The west coast acquisition is predicted to accelerate GMCR's geographic expansion plans. Godiva Outsources IT Infrastructure Management New services will cover Godiva's global offices in the United States, Europe, Japan and the Pacific Rim, among others. Unilever Completes Laundry Business Sale Unilever continues its previously announced plans to dispose of non-strategic brands. PUMA Deploys E-Commerce Platform The system is expected to enable PUMA North America to launch a highly branded portal for its customers. VANTAGE POINT: Bridging the Gap By Kathryn Gramling, Global VP of Corporate Marketing, CAS Manufacturers Address Safety Concerns Twenty leading food companies and retailers reject certain ingredients in their food products despite FDA approval. First Previous 509 510 511 512 513 Next Last
