Manufacturer

For the first time since 1998, Coca-Cola will advertise during the Super Bowl. According to Adweek, Coca-Cola was content buying the pods immediately prior to the telecasts, while competitor Pepsi dominated the in-game airwaves.

Numico, the brand owner of Nutricia, Milupa, Cow & Gate, Mellin and Dumex, selects Agile PLM to provide an end-to-end PLM solution.

Cognos introduces Merchandise Planning Blueprint.

Coca-Cola is reorganizing its marketing department to report to newly appointed COO Muhtar Kent. Mary Minnick, the head of the company's marketing, strategy and innovation division, will leave at the end of next month to pursue opportunities in the U.K. and will not be replaced.

Tommy Hilfiger Retail LLC, a wholly-owned subsidiary of Tommy Hilfiger Corporation forms a strategic partnership with Fulfillment Technologies LLC (FillTek), a full-service provider of order fulfillment, customer care and information technology services, to support Tommy Hilfiger's eCommerce Sales at www.shoptommy.com

Fossil Inc. appointed Elaine Agather, chairman and chief executive officer of Chase - Dallas, to its Board of Directors, effective February 12, 2007.

The Blackstone Group enters into a definitive agreement to acquire Pinnacle Foods Group Inc., a manufacturer, marketer and distributor of branded food products in the United States and Canada, for approximately $2.16 billion in cash.

webMethods Inc., a business integration and optimization software company, today introduced webMethods Optimize for SAP, a new business activity monitoring solution for Order-to-Cash and other SAP processes.