Colgate-Palmolive is piloting a generative AI-enabled chatbot that marries digital shelf data curation with content creation, and it’s developed a cross-functional team for the closed-beta test.
Kavita Thekkakara, BI director at beauty powerhouse Coty, will share her insights at the 2023 Consumer Goods Sales & Marketing Summit on how companies can deliver value-added brand experiences and predict what consumers are looking for next.
Fruits and vegetable provider Fresh Del Monte Produce Inc. is building out logistics capabilities, adding a number of temperature-controlled storage facilities to its fulfillment centers.
CGT has been named a finalist in the Folio: Eddie & Ozzie Awards, the annual program recognizing excellence in editorial content and design across all formats.
Generative AI has been the term on everyone’s lips this year, and CPGs are taking note. We explore some of the diverse ways the world’s biggest brands are harnessing these capabilities to stay ahead in a competitive market.