Manufacturer

Fruit of the Loom to Reduce GHG Emissions
Once complete, these projects will result in the totality of Fruit of the Loom's electricity supply in Honduras originating from renewable sources.
Inside the Omnichannel Shoppers Head
A new study exploring how todays consumers have dramatically changed the way they interact with brands found that 100 percent of consumer brand manufacturers plan to increase their mobile marketing spend with 44 percent predicting increases of more than 10 percent.

Kraft, Safeway Reap Benefits from Data Sharing

Executives from Kraft Foods and Safeway divulge ROI details from their collaborative data sharing initiatives, and add real-world context to findings of the 2013 Retail / Supplier Shared Data Study. Whether you have been working with downstream data for a while or are new to the effort, this discussion provides valuable insights.
Annie's Appoints Chief Financial Officer

The new CFO was most recently Vice President Corporate Controller and Chief Accounting Officer at Molson Coors Brewing Company.
Mondelez Invests in Demand Sensing, Forecasting

Terra Technologys Demand Sensing and Transportation Forecasting solutions help Mondelez decrease forecast error by almost 40 percent and gain supply chain efficiency in North America.
MusclePharm Names Chief Marketing Officer

The new executive has been instrumental in growing brand portfolios in both global Fortune 500 companies (GlaxoSmithKline, Coca-Cola, Campbell's, and General Mills) and entrepreneurial companies.
Under Armour Adds to Executive Team

The brand bolsters its senior executive team with two new additions, continuing its drive for expanded international and domestic growth.
Nestle Further Drives Growth in Europe

Nestl is continuing to boost growth in Europe by opening a new CHF 73 million (about 2.6 billion roubles) Maggi factory in Russia.
Del Monte Updates Iconic Brands

The creative reinforces Del Monte's positioning strategy while still addressing unique category dynamics around product segmentation and shopping behavior.
Mondelez Partnership Mobilizes Global Brands

Mondelez International and Google are working with Hipcricket to design and build a series of consumer-focused, mobile optimized web sites for multiple Mondelez brands.

Fruit of the Loom to Reduce GHG Emissions

Inside the Omnichannel Shoppers Head

Kraft, Safeway Reap Benefits from Data Sharing

Annie's Appoints Chief Financial Officer

Mondelez Invests in Demand Sensing, Forecasting

MusclePharm Names Chief Marketing Officer

Under Armour Adds to Executive Team

Nestle Further Drives Growth in Europe

Del Monte Updates Iconic Brands

Mondelez Partnership Mobilizes Global Brands