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Manufacturer

  • Building a Platform for Growth

    Chris Hobson, vice president, Global Business Technologies at VF Corporation, writes about the companys latest complex technology project Acadia. With more than 30 brands, 63,000 associates, 1,500 retail stores and $12.4 billion in revenue, VF is highly diversified across brands, products, distribution channels and geographies. Here, the company creates one comprehensive technology platform that powers its back-end processes for all eight of its outdoor and action sports brands.
  • Blurring Borders

    CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.
  • Barry Callebaut Creates a Traceable Source

    Barry Callebaut integrates 65,000 cocoa farmers in Cte dIvoire and will include more across the world, for a stronger supply chain.
  • Hershey Kisses Uber for Being its Next Selling Channel

    For Hershey, the program helped the giant candy brand stay relevant to the millennial consumer; For Uber, the partnership helped increase brand recognition and awareness.
  • P3 Pet Show: A Barking Success

    Modern and minimalist trends, organic and made-in-the-U.S.A. label prominence, and taking specialty to an even higher level prevailed at the Chicago pet show.
  • Nielsen Unveils Assortment and Space Optimization Solution

    The intended goal for CPG manufacturers is to maximize demand and minimize out-of-stocks.
  • Nabisco Starts Milestone Celebration with Multi-Touch Program

    Mondelez International brand launches a national collaboration in honor of its 115th anniversary, rewarding fans every day through the end of the year.
  • Consumer Goods' 10 Most Powerful Women

    These ten women from PepsiCo, Mondelez International, Campbell Soup and more, stand out among the industry as consumer goods' most powerful women.
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