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  • Beating the Odds: Three CG Companies Thrive Despite a Recession

    While many consumer goods companies are making changes to accommodate the souring economy, others are proving their endurance. Find out what three such companies are doing to stay ahead, what products are still flying off shelves and what tactics will keep these companies at the top of their game.
  • PepsiCo Makes Big Changes to Gatorade Brand

    The updated beverages, which have been redesigned inside and out to appeal to a broader range of athletes and active people, will roll out to stores later this year.
  • Coca-Cola's Times Square Billboard Goes Green

    Coca-Cola is leading a unanimous eco-friendly shift to wind power among30 billboards that tower over the world's most recognizableintersection.
  • Diamond Foods Thrives in Tough Times

    The company reaches new snack milestones with record sales and increases distribution in value channels.
  • CG Survival Guide, Part 2: Five More Ways to Outlive the Recession

    As the New Year approaches, consumer goods executives everywhere are resolving to better manage their company's time, resources and money in a downed economy. Here, CGT Research Advisory Board members offer five more valuable tips guaranteed to help your company stick to its New Year's resolutions and outlive this recession.
  • Coca-Cola Seeks H20 Sanitation Innovations

    A total of 265 projects from social entrepreneurs in 54 countries around the world were submitted to the online competition.
  • 2008 Innovation Awards

    In the highly-competitive consumer goods market, the success of a new product among consumers is the result of something much bigger than just a bright idea. This year, CGT recognizes Kraft Foods Inc. and Nintendo, among other deserving consumer goods companies, for excellence in innovation.
  • Consumer Goods Fall Conference

    Executives from leading consumer goods firms gather to discuss and share best practices for optimizing brand performance.
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