Manufacturer

Throughout its first decade of doing business as a home canning company, Alltrista Consumer Products Company had little need to track promotional activity and trade promotion spending.

It's an unfortunate fact of consumer goods manufacturing that not every bottle, tube or pack flows through distribution to a retailer's operations and, ultimately, to the consumer's home and stays there, satisfying the customer.

In October 2002, at the National Association of Convenience Stores, Slim Mints Weight Loss Breath Mints nabbed 82 new customers.

A troubling problem facing the video game industry is the perpetual charge to create next generation consoles.

Unlike most companies, London Fog sees signs of celebration in the skies when dark clouds start gathering.

Barbara Carlini, CIO of Diageo North America, streamlines tech operations to support brand growth

Pierre Foods heats up business intelligence to improve sales and operations

A new product offering from Digital View Group called Viewstream delivers promotional and advertising messages directly to consumers via at-shelf video units placed at the point of purchase.