Hitting the MarkCGT Editor Ali Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue. SC Johnson Refines Focus on Product IngredientsSC Johnson's ingredient transparency will build substantially on an industry right-to-know initiative announced in late 2008. Dr Pepper Snapple Achieves a Data Advantage VP of Category Management Craig Hodnett reveals the beverage giant's business case for deploying a company-wide initiative to integrate downstream data into all of its operations, starting with category management. Coty Announces New Global President of Coty Beauty Division He replaces Hans Joachim Honigfort who will retire in the fall after seven years with Coty and an accomplished career. Snapple's Makeover Changes to Snapple's formula and packaging come with one goal in mind: deliver the same great product, just make it even better. Callaway Golf and Perry Ellis Team Up Callaway Golf teams with Perry Ellis International to design, manufacture and distribute Callaway golf and sportswear apparel. Pepsi Gets Refreshed Pepsi-Cola North America Beverages is complementing and reinforcing its core soft drink offerings with a hat trick of innovative products. Elie Tahari Tackles Consumer Trends The global fashion designer uses business intelligence to better tap into customer buying habits around the world. P&G Leadership Puts Data to Action Operations manager Allan Barr explains how the consumer products giant uses demand signal management to win at the shelf. New Belgium Aligns Operations for Opportunity A Web-based business intelligence solution now gives employees access to customer data to devise better sales strategies and chase opportunities. First Previous 671 672 673 674 675 Next Last
