Manufacturer

The creative reinforces Del Monte's positioning strategy while still addressing unique category dynamics around product segmentation and shopping behavior.

Mondelez International and Google are working with Hipcricket to design and build a series of consumer-focused, mobile optimized web sites for multiple Mondelez brands.

TABS Group will provide a suite of services to help Energizer measure and optimize its promotional spending through the trade.

TXT will manage the whole spectrum of Thirty-Ones forecasting, merchandise, assortment and inventory management.

The insights gained are expected to benefit Walmart and consumer products manufacturers and further contributes to the firm's mission to simplify and improve the way analytics is conducted within the industry.

Supply chain challenges inherent in the seasonal and promotion-driven nature of its business prompted Butterball LLC to dramatically transform its foundational approach to forecasting and inventory management.

Jif reveals new Jif Whips Peanut Butter Spreads and Jif Almond and Cashew Butters.

The new Pepsi MAX ad features Barry Sanders, legendary pro football hall of famer.