After being acquired by Ralcorp, Post Foods successfully collaborated with a broker and a solutions provider to transition to a new enterprise resource planning (ERP) and trade promotion management (TPM) solution.
M-Factor is a software-as-a-service company that enables consumer products companies to continuously analyze, forecast, and optimize marketing investments and trade spend.
With annual sales of approximately $325 million, the acquisition accelerates Heinzs growth in Latin America and gives the company its first major business in Brazil.
The New Year has been saturated with news of high-ranking CG executives either being promoted or moving on to new companies. Among the changes were CIO appointments at H.J. Heinz and MillerCoors. Here's a pocket guide to who has gone where.
The campaign was born from the hearts and mouths of "Chobaniacs" across the country who share their Chobani love with the brand on a daily basis via social media platforms.
