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Manufacturing

  • Coty Drops Bid to Acquire Avon Products, Inc.

    In a final letter to the Avon Products, Inc. Board of Directors, Coty Inc. states that it is withdrawing its $10.7 billion offer, concluding its high-profile effort to take over a larger rival.
  • Kellogg Makes Updates to Logo and Tagline

    Kellogg Company announces a refresh of its iconic, 106-year-old Kellogg's brand in the most significant update of its marquee identity in company history.
  • Lifeway Foods Announces Major Retail Expansion

    The supplier of kefir cultured dairy products is nearly tripling distribution in Target stores as well as adding new Lifeway products to Target's dairy cases.
  • Is Big Data Only Where You Think It Is?

    Recently, a CPG social forum asked the question Is Big Data the most dominant theme this year in our industry?If you look at the amount of coverage Big Data is getting, it well may be. However, when browsing through the literature on the topic, I realized that people may be forgetting about the most obvious Big Data opportunity.
  • Kimberly-Clark Empowers Front-End Innovation

    Like many consumer goods companies, one of Kimberly-Clarks biggest challenges was creating high-value ideas and concepts to grow new product revenue. The quantity of ideas was not the problem it was the quality. Heres a look inside the companys multi-year journey to improve results from innovation efforts.

  • 2012 Customer Management Solutions

    A comparison chart of solution providers to the consumer goods industry in areas including CRM, TPM, TPO, SFA, etc. Plus, industry experts address market trends and challenges around non-traditional marketing vehicles, retail collaboration and more.
  • Pacific Natural Foods Masters TPM in the Midmarket

    Pacific Natural Foods makes gross margin gains with aggressive trade spend strategy.
  • Digital Investment Opportunities

    Consumer goods marketers are still wrestling with fundamental questions when it comes to digital investments: How much should I spend on digital? Where should I spend it? What will be the value of my investment? Jerry Lohse, Senior Director, Accenture Interactive, answers these questions and more.
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