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Manufacturing

  • American Beverage Marketers Goes with the Flow

    ABM was measuring store-level retail execution and sales performance by manually collecting data making the process time-consuming, inefficient and tough to scale. Heres a look at how the company ensured the data collected was not only accurate and consistent, but also aligned with best practice standards.
  • With Ambassadors on the Inside, Brand Championship Abounds

    How can leaders get the growth vibe on the inside of their companies to match their external marketing and sales efforts? As with most things, it starts with the top.
  • The Sales Force Imperative: Using tech to Improve ROI

    In many cases, the focus is now on improving returns from one of the industrys most valuable assets: The sales force. We asked StayinFronts Sam Barclay to explain how companies are using a number of performance management strategies and tools to do just that.
  • 2016 Consumer Goods Business & Technology Leadership Conference

    This year's agenda honed in on interactive, discussion-type sessions with the launch of CGT University, for starters. Here are 10 conference highlights that will strike a leadership chord.
    Presenter
  • Plan to Win, Measure for Success

    Everyone creates a plan, thats easy or at least it should be. But if you dont have a good way to measure execution against what was planned, then it is by sheer luck that the plan hits the target.
  • Fruit of the Loom Reclaims Lost Opportunities

    Fruit of the Loom struggled with the management of multiple EDI platforms used across its businesses to support its retailer partners, so it enlisted a solution to help improve efficiency and responsiveness to retailers, 3PLs and the consumer.
  • 2016 Consumer Goods Global Markets Exchange

    Take a behind-the-scenes tour of the 2016 Consumer Goods Global Markets Exchange, a unique learning environment created to help inspire global growth strategies for consumer goods companies.
    Whitepaper
  • The 7 Keys to Creating Consumable Content

    In a digital and omnichannel world, consumers have access to more information than ever before, and consumer goods companies have to keep up with content they need for all of their brands. That is why this month, CGT asks EnterWorks CEO Rick Chavie about creating consumable content through a robust product information management platform.
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