Read this white paper to understand the significance of trade promotion funds to the performance of a consumer products companys business, and the large expense that such an approach places on the P&L.
The two companies will also explore the opportunities for a joint diamond polishing venture bringing together the manufacturing and diamond expertise of the two companies.
In August of 2012, NineSigma was selected by the State of Ohio to help middle market companies like Elmer's, with revenues between $10 million and $1 billion, accelerate their adoption of open innovation to drive growth.