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Manufacturing

  • Top 5 Health Trends to Watch in 2013

    The growth of food waste consciousness, mini-meals, gluten-free products and mainstream veganism top the consumer health trends expected to make headlines in 2013. Certainly, they will each have major implications for marketers and retailers looking to sway consumer opinion in the new year and beyond. Is your company on top of these trends?
  • Kraft Extends ERP Contract with IBM

    Kraft Foods extends its engagement with IBM to build borderless operations through a single enterprise resource planning platform from SAP.
  • Munchkin Hires Sales and Marketing Expert

    The newly appointed candidate will lead the baby and toddler brand's international growth and development initiatives.

  • Unilever Taps Agency for Consumer Data Strategy

    Havas EHS is expected to enable Unilever brands to harness the power of consumer data to improve engagement with the right audience at the right time.
  • Starbucks Adds Teavana to Emerging Brands

    Starbucks acquired Teavana for an aggregate acquisition price of approximately $620 million in cash.
  • Kraft to Debut 40 New Products

    Kraft Foods Group, Inc. has revved up its innovation pipeline to bring more than 40 exciting foods and beverages to the table. This is the first comprehensive new products launch since Kraft became an independent public company in October.
  • Top 5 Sales and Marketing Headlines of 2012

    2012 was another exciting and transformational year in the consumer goods industry, from Kraft's new name to Kimberly-Clark's record-breaking digital marketing program. Join CGT as we revisit the most-read sales and marketing-centric headlines of the year.
  • Wal-Mart Takes Largest Share of Mobile Shopping Traffic

    New research reveals that Wal-Mart is the brand most browsed and shopped via mobile devices, but Apple, Best Buy and Kohl's deliver the most satisfactory mobile shopping experiences. The study also found that the top 10 brick and mortar retail brands leave much to be desired when it comes to meeting consumer expectations for mobile storefronts.
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