The artificial intelligence-enabled targeting solution combines weather intelligence, and location and point-of-sale data, to create actionable insights for marketers.
The merger will help Accenture build cloud based, industrial IoT platforms that speed up and optimize production and logistics for manufacturing and CG companies.
A subsidiary of artificial intelligence and analytics provider Fractal, Cuddle’s business analytics platform leverages artificial intelligence and voice technology.
The Kraft Heinz Company revealed the next step in its turnaround: an operating model centered on five pillars that cuts costs by $2 billion, increases marketing spend by 30%, and sells off some of its cheese businesses.
By examining retailer, shopper and point-of-sale data, we can get a better understanding of the ongoing shifts in consumer behavior and use these insights to inform campaign strategies.
