Product development leaders should collaborate with their cross-functional peers should boost their company’s digital thread capabilities by going digital in these three areas.
The integrated sales and marketing services provider announces two new sub-brands to maximize opportunities for natural, specialty, ethnic and emerging brands.
The acquisition is expected to accelerate PMI’s beyond nicotine strategy and expands its product pipeline development capabilities in inhaled therapeutics.
Much has been written about the extreme shifts in consumer behavior patterns, and PepsiCo is putting its money on a few select changes as the ones with some staying power.
Now as buyers re-emerge from under their shelter-in-place mandates and cast off their masks, it's time for them to get back to one of their favorite pastimes: shopping.
Coty has introduced a digital fragrance testing device that lets consumers sample its products in a touchless way while it monitors usage metrics to improve the experience.
Fossil Group has appointed Holly Briedis to the new role of executive vice president, chief digital officer, to lead the company's digital initiatives.
