Hormel Foods is restructuring its operations in a bid to become more agile and consumer-focused, and it’s developing a new center of excellence for its retail segment as part of this.
Strong retail execution, improved retailer collaboration, and an especially sunny summer have all combined for good news for Edgewell, which said it’s using its in-house digital prowess to share data with retailers.
The two biggest challenges CPG companies face today are to fulfill evolving consumer needs and generate meaningful insights from the large quantum of data. How can CPG companies go beyond traditional demand planning techniques and leverage actionable insights that drive business growth? This is where demand sensing comes to the rescue.
Schwan’s Home Delivery — now Yelloh — is making a big investment in its personalization and fulfillment capabilities to seize on growing direct-to-consumer opportunities.
As the company's new marketing model focuses on adding and retaining consumers through an ecosystem of experiences, it’s also strengthening its RGM capabilities and tapping into pricing intelligence to better navigate the shifting commerce landscape.
