From Experiments to Enterprise: What's Behind the Quest to Operationalize AI in Consumer Goods

The promise of generative AI is not lost on consumer goods companies. In an effort to stay innovative and competitive, organizations have dipped their toes into using the technology in areas including product development, marketing, operations and optimizing supply chains. 

Now, with some proven results under their belts, many CGs are looking to move beyond the proof of concept stage into production.

Download to learn how consumer goods organizations like Nestlé and others are operationalizing generative AI to move from pilots to enterprise-scale impact, to transform everything from R&D and supply chain to marketing, customer service and more.