Don’t Just Sit Back: Putting Insights Into Action at Analytics Unite With Kellogg’s Joe Wright

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In-person events are coming back in full-force, but if we’ve learned anything over the pandemic, it’s that innovation doesn’t come from complacency and simply repeating the same strategies.

That’s why we’re kicking things up a level this year at Analytics Unite, bringing you a workshop where you can put plans into action, and introducing several new opportunities for actively leaning into the theme of accelerated innovation and growth. 

Happening June 21-23 at The Drake Hotel in Chicago, day one kicks off with an engaging workshop, “The Plan Must Change — Again! How to Make Rapid-Fire Adjustments in a Less Predictable World.” Joe Wright, senior director, integrated business planning at Kellogg, takes the lead, challenging you with a series of curveball questions about today's integrated business planning practice. 

We’ll be focusing on the uses and benefits of predictive analytics and the planning processes from demand through supply.

Joe Wright headshot

Wright has been with the Kellogg Company for 25 years across roles in sales planning, category management, demand planning, business management and IBP. He is currently accountable for driving demand and supply analytical capabilities along with IBP strategy for Kellogg North America. In most of his roles, he led capability development along with process strategy to drive business results.

What You Can Expect at Analytics Unite

After two years as a virtual event, we’re finally able to return to an in-person format, featuring all of the networking and education opportunities that we’re well-known for throughout the industry. But while we’ll be delivering on that reputation, we have elevated the event. We’ve got several new surprises up our sleeve designed to reintroduce industry executives to their peers in a fun-filled, low-stress environment.  

“The Retail and consumer goods markets are evolving at supersonic speeds, and organizations must grow fast, innovate faster, and quickly secure and nurture the most talented data and analytics professionals — or risk being left in the dust,” said Albert Guffanti, vice president, group publisher, Consumer Goods Technology and Retail Information Systems News.

“This year’s Analytics Unite gathering will explore how retail and consumer goods organizations can innovate at speed and operate with creativity while growing the bottom line and separating themselves from the competition,” Guffanti added.

Keynote speaker Nicole Nelson, most recently SVP of Data & Analytics, Best Buy, will explore the main theme of the event — Accelerating Growth, Talent, and Innovation — and highlight how Best Buy accelerated operations to meet changing market demands and where it is placing big future bets. 

“The pandemic has been an extraordinary opportunity for businesses to use data and analytics to help them navigate ambiguity and pivot quickly. This conference is the moment where we can share what we have learned and architect strategies together to truly make analytics and AI a core strategic function at every company,” said Nelson.

Looking for more details about the event, we cover it all here: Everything You Need to Know About AU

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