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Customer Relationship Management

  • U.S. CG Companies Aid Chinese Earthquake Victims

    After a deadly earthquake hit the Sichuan Province of China on May 12, 2008, many consumer goods companies supported the relief efforts through the Red Cross, which are currently still underway.
  • Nielsen Completes Acquisition of IAG Research

    A recently completed acquisition expands Nielsen's TV and internet analytics services.
  • Marketing in a Web 2.0 World, Part 1

    New media offers both marketing challenges and opportunities. Consumer goods companies are notoriously late adopters, but as successes are increasingly realized, manufacturers are coming around.
  • i2 Technologies Names New CEO

    i2 Technologies board of directors appoints Dr. Pallab K. Chatterjee to chief executive officer.
  • HP to Acquire EDS for $13.9 Billion

    HP and EDS sign a definitive agreement under which HP will purchase EDS at a price of $25.00 per share, or an enterprise value of approximately $13.9 billion. The deal will better position HP to rival IBM in the global IT outsourcing and business process outsourcing markets. Read on to find out the details of the acquisition, plus find out what industry analysts from AMR Research have to say about it.
  • Nike Designs Chinese Sport Uniforms

    Nike works with Chinese athletes and the Chinese Olympic Committee to create 22 of the 28 sport federation uniforms.
  • LEGOLAND Plans for Third Discovery Center

    Five young LEGO fans named to 'Junior Constructor Team' for new LEGOLAND Discovery Center set for Schaumburg.
  • Tyson Partnership Helps the Hungry

    Tyson Foods and LULAC form partnership to help the hungry through a donation to North Texas Food Bank, contributing more than 15 tons of protein.
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