Unilever Co.

Unilever is working on a multi-year program to progress on its generative AI use cases, scaling them across the enterprise to introduce global operational efficiencies and reduce costs.

Pet food company Freshpet has named a new chief operating officer. Nicki Baty will be taking on the role. Get the details.

Unilever is picking up sticks and moving to Hoboken, NJ.

The Fresh Market is looking to get closer to its consumers, partnering with NielsenIQ to access consumer behavior insights from both in-store and online.

Unilever has introduced several tech-enabled efficiency and visibility measures within its ice cream segment over the years, implementing AI and image capture. Progress is underway to expand these initiatives and the company recently reported positive results.

Marlene Creighton took on the new role in June, which will drive customer and channel growth through brand awareness and innovation.

Walmart says its early generative AI investments are paying off through both customer- and employee-facing applications, and the company has plans to deploy the technology globally.

These are a few straightforward steps CPGs can take to figure out where data can add the most value — whether it’s improving customer insights, optimizing supply chains, or refining product offerings.