Unilever Co.

With transportation spend for consumer product companies at roughly 7 percent of cost of goods sold, why is logistics planning stuck in a world of manual spreadsheets disconnected from core supply chain systems?

In this era of social media and mobile consumers, successful sales and marketing requires collaborative technology to make an impact. Themed around the coveted IT/Marketing Alliance, the 2014 Consumer Goods Sales & Marketing Summit united sales, marketing and IT trailblazers to explore and compare strategies and lessons learned in their journey toward true alignment.

This 10th anual list from Gartner, Inc. features several longtime leaders with new lessons to share and a number of more recent entrants from the high-tech, consumer product and industrial sectors.

Unilever wins BJ's "Supply Chain Partnership Award 2014", while utilizing The TABS Group, Inc.'s retail space optimization product.

Unilever announces the launch of The Unilever Foundry, a platform that will provide a single entry-point for innovative start-ups seeking to partner with Unilever.

This sale represents one of the final steps in reshaping Unilever's portfolio in North America to deliver sustainable growth.

What does the No. 1 U.S. retailer do when it finds gaps and missed opportunities in its supply chain? It joins forces with CEOs from more than a dozen global companies to pledge new commitments that accelerate innovation. The participating suppliers, including Kellogg, Coca-Cola, P&G, Unilever, General Mills and many more, represent more than $100 billion in sales at Walmart. Find out how this retail giant is using its pull to create change from one end of the supply chain to the other.

Unilever has become the first company to activate Brandtones automated mobile marketing platform and engage directly with mobile phone users in the worlds fastest growing markets.