Mark Kirkham, SVP and CMO of PepsiCo's International Beverages business, discusses the evolution of data usage, particularly in partnerships with retailers.
Learn some of the new ways PepsiCo is collecting data, how their partnerships are driving value well beyond brand awareness, and some of the technologies that are connecting the dots.
John Phillips, PepsiCo senior VP, customer supply chain and go-to-market, presents ways to turn VUCA into opportunities and success in this radically shifted post-pandemic CPG environment.
PepsiCo’s Frito-Lay and Quaker brands have opened a greenhouse learning center at their R&D headquarters that may triple the company's packaging certification timeline.