The ultimate goal is for the bottle, label, cap, and closure to be compostable or able to be recycled with other paper products in the majority of U.S. communities,
Reckitt Benckiser will leverage Google’s technology to unify its data into a single source of truth and develop new consumer identification, journey and behavior capabilities.
The beverage company has entered into a multi-year agreement to retire two data centers that housing over 1,000 physical servers, and will instead migrate to virtual machines.