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Kellogg Co.

  • Top 20 Brands on Facebook

    Facebook celebrated its 500 millionth active user last week, and leading consumer goods companies are putting the social networking site's popularity to good use. Here, CGT presents the Top 20 food and drink brands on Facebook. Did your brands make the cut? If not, learn how these leaders are making social media a competitive advantage.
  • Behind the Scenes: 2010 Sales & Marketing Summit

    Did you miss out on the insights unveiled by P&G, Kellogg and Molson Coors and more at the 2010 Consumer Goods Sales & Marketing Summit? Not to worry. Watch our incredible speakers share key takeaways in video format.
  • Kellogg, Coke, Nestle Partner for a Healthier America

    Food and beverage manufacturers pledge to reduce 1.5 trillion calories by 2015.
  • Small Companies, Big Stories

    CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
  • Kellogg Simplifies Category Management for Target

    The Target team required a fast and effective demand intelligence solution that would generate concise fact-based reports that demonstrate how retailers can grow category sales volume.
  • P&G, Diageo, Kellogg Shake Up Executive Scene

    P&G announces A.G. Lafley's retirement after 32 years, elects new chairman and new board member; Diageo appoints new president, chief marketing and innovation officer; and Kellogg Company promotes candidate to new CFO.
  • Smart Choices Program Loses Support

    PepsiCo, Kellogg and Unilever stated plans to cut ties with the program after it came under pressure from state and federal authorities who feared consumers would be misled.
  • Kellogg Expands Product Development Institute

    Since the opening of the W.K. Kellogg Institute in 1997, the company has seen net sales double from $6 billion to nearly $13billion.
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