Heineken USA

Heineken is adding generative AI to its internal insights platform to help employees locate and act on information, joining the chorus of CPGs equipping employees with conversational bots.

Heineken is taking learnings from its work in digital twins and further investing in its energy-reduction efforts across production sites around the world.

Learn how Heineken stood up an internally branded platform known as Knowledge & Insight Management that's designed to incorporate the best features of search engines, AI capabilities, and security for capturing and analyzing consumer data. 

The Heineken Company has taken this to the next level, embarking on a connected ecosystem for data providing easy access to the insights that are allowing the company to innovate with speed and agility. Learn how Heineken’s global initiatives have transformed the company, and how to apply these informative insights to your own business.