Heartland Coca-Cola Bottling Co.

The findings of a recent Credit Suisse survey show that China is on course to become the world's second-largest consumer market by 2015, with the United States being first.

Reuters reporting on the findings of a Credit Suisse survey said that China is on course to become the world's second-largest consumer market by 2015, with the United States being first.

As part of an effort to optimize business performance, Great Plains Coca-Cola Bottling Company (GPCC) completed its beta site rollout of Lawson System Foundation 9 in August 2006.

Coca-Cola is reorganizing its marketing department to report to newly appointed COO Muhtar Kent. Mary Minnick, the head of the company's marketing, strategy and innovation division, will leave at the end of next month to pursue opportunities in the U.K. and will not be replaced.

For the first time since 1998, Coca-Cola will advertise during the Super Bowl. According to Adweek, Coca-Cola was content buying the pods immediately prior to the telecasts, while competitor Pepsi dominated the in-game airwaves.

The Coca-Cola Company's latest calorie-burning innovation, Enviga, hit the U.S. market in the Northeast this month and will roll out nationally in January 2007.

Church & Dwight Co. Inc. and ACNielsen U.S. form a long-term arrangement designating ACNielsen as its primary provider of marketing information services on a global basis.

Coca-Cola Co. unveiled its Far Coast brand of premium brewed beverages to an awaiting Toronto marketplace in September 2006.