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Henkel AG & Co. KGaA

  • Consumer Goods Forum Identifies Two Megatrends

    More than 200 executives from leading consumer goods and retail organizations worked together to focus on how the industry can bring benefits to consumers through collaborative initiatives. The effort was triggered by the significant changes in society, consumer behavior, the environment and technology. In the end, two megatrends and three action plans emerged.
  • Clorox & Roundy's Win with Collaborative Shopper Program

    Clorox sought to understand shopper behaviors around preventive health products. The resulting insights served as the core of Clorox's "Prevent, Protect & Soothe" shopper solution program.
  • Henkel Presents New Sustainability Strategy for 2030

    By 2030, Henkel aims to be using only one-third of today's inputs for every euro it generates.

  • Tips to Align Shopper Marketing and Trade Promotions

    The intersection between shopper marketing and trade promotions is creating both operational and financial challenges for CPG organizations. Leaders, like The Clorox Company, are making great strides in defining the best path forward. Here, Booz & Company recommends CPG companies take the following actions for maximum impact with consumers.

  • Consumers Demand More of New Henkel Product

    Henkel doubles production of Purex Complete Crystals Softener to accommodate runaway consumer demand for the product.
  • Sun Products Cleans Up Warehouse Operations

    Due to the rapid product velocities within the laundry and dish care category, Sun Products needed a warehouse management system that could support vast inventory volumes.
  • 2011 Readers' Choice: Editors' Picks

    This years Readers Choice survey spans 10 categories, but some companies do not fit snugly into any one group. In response, we created the Editors Pick section to recognize solutions and service providers that are making a difference in the consumer goods industry and should be duly noted.
  • Unilever, Tesco, Coca-Cola Partner for Climate Protection

    CEOs from 400 global consumer goods manufacturers and retailers join together to launch initiatives to halt deforestation practices and phase out climate-damaging refrigerants.
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