Several CG leaders from companies such as E.l.f. Beauty, SharkNinja, Steve Madden and Newell Brands, along with tech experts in the field, recently shared their take on AI at the recent Shoptalk event held in Las Vegas.
Learn first-hand perspectives on the realities of operating at scale, the limits of traditional reporting methods and how better execution data can help organizations drive stronger sales outcomes.
Varun Kakaria, North America CIO at Reckitt, shares what it takes to lead transformation inside a global company, from building stronger data foundations to scaling revenue growth management.
With what it calls "One Hershey,'" the company centralizes global brand marketing, creating streamlined processes under a single integrated structure for brand growth, category management and consumer insights.