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Consumer Attitudes & Behavior

  • Why Low Prices Don't Guarantee Customers

    Contrary to the usual strategies of many top retailers, a new study reveals that consumers are often put off by promises of lowest prices. Read on to find out the significant implications that this research has for retailers and manufacturers.
  • Staying Relevant

    CGT Executive Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
  • L'Oreal Empowers Girls in Science

    L'Oreal USA announces the official launch of www.forgirlsinscience.org, a website designed to inspire and empower girls to pursue careers in science, technology, engineering and mathematics (S.T.E.M).
  • Post Foods Launches New Cereal Line

    Post Foods, LLC, introduces new Great Grains Protein Blend cereal, which helps support a healthy metabolism.
  • Top 5 Health Trends to Watch in 2013

    The growth of food waste consciousness, mini-meals, gluten-free products and mainstream veganism top the consumer health trends expected to make headlines in 2013. Certainly, they will each have major implications for marketers and retailers looking to sway consumer opinion in the new year and beyond. Is your company on top of these trends?
  • Kraft to Debut 40 New Products

    Kraft Foods Group, Inc. has revved up its innovation pipeline to bring more than 40 exciting foods and beverages to the table. This is the first comprehensive new products launch since Kraft became an independent public company in October.
  • Wal-Mart Takes Largest Share of Mobile Shopping Traffic

    New research reveals that Wal-Mart is the brand most browsed and shopped via mobile devices, but Apple, Best Buy and Kohl's deliver the most satisfactory mobile shopping experiences. The study also found that the top 10 brick and mortar retail brands leave much to be desired when it comes to meeting consumer expectations for mobile storefronts.
  • Top Food & Beverage Trends to Watch in 2013

    From fresher frozen meals to food trucks for dogs, consumers can expect to see a variety of interesting trends to tickle the tummy in 2013. Nestl, the worlds leading nutrition, health and wellness company, recently issued some predictions destined to please the palates of all family members, including pets.
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