Research Topic

Watch candid Q&A videos from the industry thought leaders that presented at this year's premier event for sales and marketing executives in the CG industry.

With an investment of $3 million over the next three years, the new center in Peru will promote new initiatives that will benefit local communities and ultimately deliver wholesome and enjoyable products to consumers.

Packaged Facts estimates private label food and beverage dollar sales totaled $87 billion in 2009. Here's why specialty food retailers, like Trader Joe's and Whole Foods, enjoyed greater growth in store brand product sales between 2005 and 2009 than traditional supermarkets.

The interest in sales and marketing capabilities is growing among CG manufacturers. Here, IDC and Sony Pictures Home Entertainment complement the findings of the 2010 Sales & Marketing Report on topics like TPM, DSRs and Sales Force Automation with real-world expertise.

The packaged foods company commits to reduce sodium across its branded portfolio.

A new study from IDC Manufacturing Insights reveals that manufacturers are increasingly challenged to make effective product-related decisions. The good news is that visual information can help them improve comprehension and effective participation throughout the product lifecycle.

Restrained consumer spending and continued fears about the economy mean CPG companies must harness the innovation as they look to grow sales. Novel approaches -- like tailoring products for local customer tastes in emerging markets -- are crucial.

Newell Rubbermaid struggled to access data and generate reports so that it could make timely, informed decisions about day-to-day operations. Find out firsthand how the consumer products leader transformed its ability to collect, interpret and act on information.