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PepsiCo Plans Agricultural Development Center

Indra K. Nooyi, chairman and CEO of PepsiCo Inc., visited Peru this week to announce that the company is investing $3 million over the next three years to create the Agricultural Development Center of Peru (CEDAP). The center, which is the first of its kind in Latin America, will focus on the development of new varieties of potatoes and other tubers and roots.

After arriving in Peru yesterday, Indra Nooyi visited the Government Palace, where she met President Alan Garcia. During this meeting, she shared PepsiCo's plans for the center and explained the company's commitment to sourcing high-quality raw materials for its products and investing in environmentally sustainable agriculture projects. She also discussed how this initiative will benefit Peruvian farmers by creating new income opportunities through the development of new crops.

"Peru has long been an important market for PepsiCo, and the investment we're making in this world-class research and development facility demonstrates our long-term commitment to the country as well as to Latin America as a whole," Nooyi says. "At PepsiCo, we take great pride in working with local farmers, environmental experts and scientists to share best practices in sustainable agriculture that will help improve yields, enrich crops and protect our natural surroundings. We look forward to harnessing the great biodiversity of Peru in ways that benefit local communities and ultimately deliver wholesome and enjoyable products to consumers."

This is only the third PepsiCo facility of this kind in the world. In the United States, the company's Center for Agricultural Research and Development of Potatoes -- located in Rhinelander, Wis. -- is focused on developing potato varieties that are adaptable to temperate zones. In Europe, PepsiCo has a partnership with the University of Cambridge for agricultural research.
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