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Marketing Tactics

  • Albertsons Premiers DVD Rental Kiosks

    Albertsons premiers Redbox DVD rental kiosks in select stores throughout the Western United States.

  • Beech-Nut Launches Infant Nutrition Program

    Beech-Nut Nutrition Corporation introduces Good Morning and Good Evening baby foods, a new line of products that offers key ingredients to infants already eating solid baby foods, based on the time of day that they are fed and the associated nutritional needs.

  • Bravo! Brands Adds E-Commerce to Web site

    Bravo! Brands Inc., a brand development and marketing company that promotes and distributes vitamin-fortified, flavored milk drinks and other beverages, launches its e-commerce Web site, enabling consumers to order its products directly from www.bravobrands.com.

  • Harp's Foods Launches Reward Program

    Harp's Food launches a customer reward program driven by Pay By Touch.

  • Kimberly-Clark Announces New Global Marketing Structure

    Kimberly-Clark (K-C) Corporation unveils the structure for its new Global Marketing organization as part of its ongoing effort to extend its brand-building capabilities, accelerate growth and product innovation, and improve the effectiveness of its marketing resources.

  • Diageo Unveils Latest Gin

    Diageo NA introduces the newest member to its award-winning portfolio -- Tanqueray Rangpur Gin.

  • Coty Signs New Spokesmodel

    Coty Inc. signs an agreement with Grey's Anatomy star Katherine Heigl to be the face of the first new women's fragrance from Nautica.

  • Leading the Way

    I was fortunate to meet with, interview and even "hang out" with some excellent business leaders over past month.
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