Digital Marketing

The Maytag brand launches its first major advertising campaign since being acquired by Whirlpool Corporation last year and its first national campaign featuring the new Maytag Repairman, played by Clay Jackson who was recently discovered during a nationwide, public search involving more than 1,500 people.

Harry & David's famous juicy pears will more easily find their way into the mouths of eager customers thanks to the implementation of SAS Enterprise BI Server, which is helping the Oregon-based gourmet food retailer to manage its marketing activities.

Bravo! Brands Inc., a brand development and marketing company that promotes and distributes vitamin-fortified, flavored milk drinks and other beverages, launches its ecommerce Web site, enabling consumers to purchase its Bravo! and Slammers brands directly from www.bravobrands. com.

Recent studies show that some Americans have a difficult time understanding nutrition facts labels.

Harry & David's famous juicy pears will more easily find their way into the mouths of eager customers thanks to the implementation of SAS Enterprise BI Server, which is helping the Oregon-based gourmet food retailer to manage its marketing activities.

Bravo! Brands Inc., a brand development and marketing company that promotes and distributes vitamin-fortified, flavored milk drinks and other beverages, launches its e-commerce Web site, enabling consumers to order its products directly from www.bravobrands.com.

Diageo NA introduces the newest member to its award-winning portfolio -- Tanqueray Rangpur Gin.

The Coors Light campaign features a new tagline, "The World's Most Refreshing Beer," a nod to the brand's successful positioning as the beer as cold and refreshing as the Rocky Mountains