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Digital Marketing

  • Walmart and P&G Grow Film Partnership

    The two companies are will continue to deliver family entertainment with the addition of five more movies to the Family Movie Night initiative in 2011.
  • Huggies Makes Digital Communications a Priority

    The Kimberly-Clark brand sought a digital agency to grow the use of online media as part of its overall marketing mix.
  • L'Oreal's Garnier Brand Partners with TerraCycle

    In a commitment to sustainability and efforts to go greener, Garnier provides its first comprehensive solution for all personal care and beauty packaging waste.
  • ScottsMiracle-Gro Names New Chief Marketing Officer

    The new CMO will aim to maximize opportunities for sustainable brand portfolio and market share growth, and build stronger relationships with consumers.
  • 2011 Standout SMBs

    CGT connects you to a handful of standout small to medium-size consumer goods companies that are hitting it off with consumers. Some names you'll recognize, others you won't, but they have lots in common, including true product innovation and non-traditional marketing strategies.
  • Rise of Social Commerce: Lora Cecere, Altimeter Group

    The rise of social commerce gives mid-market companies a new opportunity to build a relationship directly with the shopper and manage the long tail of the supply chain more easily.These five success factors raise the odds of success.
  • 4 Ways to Make Social Tech Work for your Business

    Too many people think of social tools as only being for sales and marketing when in reality, there are valuable uses in the back office. Here are a handful of social tech concepts that are mandatory for every organization today.
  • P&G Promotes Oral Health

    Crest and Oral-B have started a cross-country crusade, the "4X Cleaner Crusade," to educate people on how they can achieve better oral health.
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