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Digital Marketing

  • Canon Influences Shoppers with Mobility

    Canon U.S.A. strives to assist customers in their purchase decisions. The company recently launched a mobile marketing strategy that features Microsoft Tag technology.

  • Kellwood Acquires Yoga Apparel Brand

    Zobha is available in 350 retail stores in 27 countries as well as online at its e-commerce site, zobha.com and at leading yoga studios and fitness clubs.

  • P&G Offers Virtual Beauty

    The new multi-branded application is expected to enhance beauty regimen and purchase experience.

  • Doritos Gets Face Time in Brazil

    Paulo-based LiveAD partners with New York-based Night Agency to create a social storytelling Facebook campaign for global CPG brand.

  • WONKA Taps YouTube

    WONKA launches its first branded 360-degree interactive video in United States with a new WONKA YouTube channel.

  • L'Oreal Launches iAd

    L'Oréal USA will launch the first beauty iAd for iPad with a campaign for L'Oral Paris later this month.

  • PERT Plus Fans Elect MiLB Stars

    Fans across the country are invited to participate in the selection of the first generation of PERT Plus MiLB Stars.

  • Alice.com Merges, Expands to Europe

    A merger with Koto.com launches the online marketplace for household essentials abroad, providing global CPG manufacturers a platform to engage international audiences.
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