Kimberly-Clark's K-Challenge invites the best start-up companies and entrepreneurs from around the globe to help identify potential "Tech for Life" solutions for the company, to help it meet the needs of digitally savvy consumers in new and innovative ways.
The Shopper Futures Program pairs Mondelez International's brands with retailers and startups to create innovative solutions for consumers. Find out which eight startups were chosen to participate in the program this year.
McCormick & Company, Inc. announces plans to significantly increase the number of Organic and Non-GMO offerings in 2016. Find out what will change for the flavor company's products.
ROAR Beverages has partnered with professional football player Odell Beckham Jr., who will serve as ROAR's national spokesperson and will be featured in the brand's first-ever national advertising campaign.
Launched in 1935, KitKat has become one of the worlds top consumer goods brands in social media, thanks toits knack for leveraging moment marketing the ability to move fast and leverage topical or news events.