Catching up with Timothy McCreery, VP Sales & Marketing -- Retail, Precision Foods Inc.CGT Executive Editor Kara Romanow gets McCreery's take on the factors and practices that are preventing efficiency between retailer and manufacturer collaboration, and how to create better synergies. Starbucks' Instant CreationFor more than 20 years, Starbucks has been working on patent pending technology to bring instant coffee to its consumers. Jim Shannon of Accenture on Becoming Demand Driven Jim Shannon of Accenture identifies six key measures that consumer products companies should adopt in their quest to become demand driven. Hasbro Adds Texting to Clue The new optional text messaging feature transmits game shaping intelligence to Agents Plum, Scarlet, Mustard and the other CLUE characters. Campbell's Soup Innovations The Campbell Soup Company's wellness advancement includes several innovations planned for the 2010 soup season. Tyson and Freshpet Partner for Pet Food Category The meat supplier and the first refrigerated pet food company in the United States join forces to transform the way families feed their pets. SC Johnson Focuses on Product Ingredient Responsibility and Transparency SC Johnson's ingredient transparency will build substantially on an industry right-to-know initiative announced in late 2008. Quaker Oats Re-Positions Business Focus Branding the iconic whole-grain oat portfolio of products under one umbrella marks a first in Quaker history. Snapple Gets Biggest Makeover in 37 Years Changes to Snapple's formula and packaging come with one goal in mind: deliver the same great product, just make it even better. Pepsi Refreshes Portfolio with Three Innovations Pepsi-Cola North America Beverages complements and reinforces its core soft drink offerings with a hat trick of innovative products. First Previous 331 332 333 334 335 Next Last