Retail & Consumer Goods Analytics Summit

There is a social data revolution going on in the retail and consumer goods industries, but it is only worth as much as it has an impact on decisions.

Big data insights matter for naught if companies are unable or unwilling to take action. MGM Resorts International will share how the company leverages business intelligence in daily operations for greater control over the volume and velocity of data and the distillation of valuable insights into an actionable plan.

At the second annual Retail and Consumer Goods Analytics Summit, @WalmartLabs will reveal the truths about the role of the data scientist.

By focusing marketing efforts on customers with the greatest social value, retailers and consumer goods manufacturers can generate more bang for their promotional buck.

Big Data hype is everywhere these days even on the daily news. But how many consumer goods companies are actually pursuing big data initiatives to extract valuable insights, particularly from retail-provided POS data? And even then, do retailers value these big data efforts?

CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.