SMB Market: Switching Gears Cannondale steers toward improved forecasts and customer service. Product Management: Fast TurnaroundHow Procter & Gamble saved one of its key brands Supply Chain: Under One Roof VF Corp. nears its goal of creating a unified supply chain management infrastructure. Hitting the Sweet Spot Imperial Sugar engineers a turnaround with IT at the core. Plus the10 commandments of ERP deployment. On the fast track Cutter & Buck sees explosive growth through a shift in business strategy A Change of Plans The customer relationship management (CRM) boom, once marked by multi-million dollar technology acquisitions, is over, and in 2003, CG companies shifted the spotlight from CRM solutions to CRM-related functions. Rapid Return - January 2004 SCE apps help squeeze out costs Technology in transition Bruce Springsteen once said that he writes so many songs about cars because he likes to sing about people in transition. Mutual Benefits A holistic CRM strategy drives value for CG firms and retail partners The Missing Link Next wave of analytics connects people, processes and performance First Previous 732 733 734 735 736 Next Last