Skip to main content

Strategy

  • Kraft Virtually Launches More Than 70 New Products

    Earlier this week, Kraft Foods Inc. showcased more than 70 new foods and beverages in an Internet-based virtual world at the 2007 Food Marketing Institute (FMI) Supermarket Convention in Chicago.
  • Maytag's New Repairman Hits Airwaves

    The Maytag brand launches its first major advertising campaign since being acquired by Whirlpool Corporation last year and its first national campaign featuring the new Maytag Repairman, played by Clay Jackson who was recently discovered during a nationwide, public search involving more than 1,500 people.
  • Gap Adult Appoints President

    Gap appoints Gary Muto as president of Gap Adult and gapbody.
  • Motorola Partners with Avery Dennison

    The new enterprise mobility business from Motorola Inc. and Avery Dennison Corporation announce a strategic relationship under which Avery Dennison RFID will supply EPCglobal Gen 2 RFID tags to Motorola.
  • Blyth Sells Assets of Fragrance Business

    Blyth Inc. has sold certain assets associated with its North American mass channel home fragrance business, Blyth HomeScents International - North America (BHI), to MVP Inc., a designer, manufacturer and marketer of private-label candles and home fragrance products to mass retailers.
  • Anheuser-Busch Announces Personnel Moves

    Anheuser-Busch Companies Inc. announces changes in four key management positions.
  • J. M. Smucker Successfully Acquires Eagle Family Foods

    The J. M. Smucker Company completes the acquisition of Eagle Family Foods Holdings Inc., a privately-held company, for $133 million in cash and the assumption of $115 million in debt, in a transaction valued at $248 million.
  • RedPrairie Solutions Sport Microsoft Search Technologies

    RedPrairie Corporation announces its commitment to integrate Microsoft Office SharePoint Server 2007 with the RedPrairie E2e solutions.
X
This ad will auto-close in 10 seconds