The Savanna Prescriptive Analytics solution is designed to prevent fraud by identifying opportunities within the retailer’s sales data, online or in-store.
A tectonic shift in consumer attitudes toward plastic waste have brands harking back to bygone days when environmental sustainability — like the neighborhood milk man — was standard business practice.
Overhauling trade promotion practices is a prerequisite for CPGs looking to drive more meaningful growth across all commercial spending. Here are eight steps that every company should take.