Polit will oversee the snack company’s global information technology solutions, reporting to executive vice president and chief financial officer Luca Zaramella.
The new head is tasked with leading such brands as Goldfish, Milano, Pepperidge Farm, Snyder’s of Hanover, Lance, Kettle Brand, Cape Cod, Snack Factory Pretzel Crisps and Late July.
In the face of extreme competition, creating relevance and consumer appeal is now critical to stimulate new growth, and it’s coming in many forms as companies go to great lengths to drive competitiveness.
Coty, which counts such brands as Covergirl, Max Factor, Adidas and Clairol under its umbrella, is currently exploring the sale of its professional beauty division.
