Marketing

Like many consumer goods companies, one of Kimberly-Clarks biggest challenges was creating high-value ideas and concepts to grow new product revenue. The quantity of ideas was not the problem it was the quality. Heres a look inside the companys multi-year journey to improve results from innovation efforts.

Todays consumer packaged goods companies face extreme demands on innovation and market responsiveness, but they must also quickly navigate a tangled web of product compliance mandates in order to protect profitability. Here, two industry experts share their proven tips for improving the velocity of value creation within your organization.

Brian J. Driscoll brings extensive operations leadership in from companies like Procter & Gamble, Kraft Foods, Nestl and most recently, Hostess.

Unilever signs its thirtieth strategic supplier partnership to support the company's sustainable growth ambitions.

With this agreement, IBM extends its Smarter Commerce initiative by adding qualitative analytics capabilities that aim to provide real-time and automated insights into online customer buying experiences across online and mobile devices.