Marketing

General Mills has announced a strategic sourcing partnership with the largest organic cooperative in the U.S. that will help about 20 dairy farms add around 3,000 acres to organic dairy production over the next three years.

Presented at the 2016 Consumer Goods Sales & Marketing Summit, the third annual award honors the unique and powerful role of todays marketing leaders in the increasingly competitive consumer goods industry.

The Coca-Cola Company, together with Coca-Cola FEMSA, has entered into an agreement to acquire Unilever's AdeS soy-based beverage business.

CGT Editor Alarice Rajagopal gives you a sneak peek into the trends and topics discussed in this month's issue.

ConAgra Foods is seeking as new CFO as John Gehring is set to retire.

Cameron Geiger, senior vice president Walmart Technology, has been appointed to the GS1 US Board of Governors.

Consumers in Mexico get a first look at Coca-Cola's new One Brand global packaging design.

What's in store for the nut butter-based snack line after its acquisition by Hormel Foods Corporation?