Together, WhiteWave and Danone are expected to create a unique global company committed to addressing tomorrows consumer trends by providing healthy and sustainable eating and drinking options.
Kellogg's has partnered with some of the most exciting names in food including Anthony Rudolf and Sandra Di Capua of Journee and formerly of Thomas Keller Restaurant Group and Eleven Madison Park respectively.
According to The Wall Street Journal, Mondelez International Inc. made a bid to buy chocolate giant Hershey Co. in what would be a blockbuster deal uniting two of the worlds best-known candy makers.
Consumer brands have long desired to be connected to and know their consumers. Now that new technologies have made this level of engagement possible, Jeffrey Sampson dives into what constitutes personalization," and what it is not.