The appointments are part of the company’s enterprise strategy, Accelerate, which focuses on brand building, targeted innovation, and increased investments in growth initiatives.
It’s not surprising that readying for artificial intelligence is at the top of the checklist for marketers, but are today’s CMOs prioritizing the right skills to achieve their AI-fueled initiatives?
Titan, Amazon’s latest mobile robot, is taking the weight off employees by streamlining product hauling, introducing operational efficiencies, and adding an extra layer of safety.
Spirits beverage distributor Southern Glazer’s is initiating a digital transformation called North Star, being led by a new chief transformation officer, Mike McLaughlin.
While consumers may be hunting for deals this holiday season, Kraft Heinz remains firm that it won’t return to its pre-pandemic promotion-heavy tactics.