General Mills is testing artificial intelligence to combat misinformation within its marketing campaigns, a growing imperative for the consumer goods company given the rapid ascent of generative AI.
DTC lingerie and womenswear company Adore Me has announced plans to reduce its carbon footprint using a data platform that provides end-to-end visibility into its products’ environmental impacts. Get the details.
Welcome to the Watch List, where we highlight new, emerging, and creative consumer goods manufacturers and retailers that are leveraging technology for innovative purposes and results. Learn about Volcanica Coffee.
Experimentation, failure, and learning are crucial ingredients in innovation. As a leader, are you ready to fail? Does failure scare you? Or are you willing to take the risk to reap the rewards?
Speaking at the most recent League of Leaders gathering SAS’ VP of data ethics, Reggie Townsend discussed how businesses today can harness the sociotechnical space while making sure there's ample space for the human to show up too.
In an effort to reduce waste, Unilever brand Hellmann’s is trialing smart mayonnaise jars that indicate when fridge temperatures are at the optimum levels for food freshness.
Unilever recently commissioned its own study on the topic of sustainability. The primary question at hand: What drives consumers to actually act on sustainability initiatives? Find out here.